In the midst of constant struggles of hiring new talent and retaining that talent, I find that getting key employees to Glassbuild is huge for the culture of my business as well as incredibly beneficial.
It sounds simple, but meeting in person and showing products in a fresh way are the most important reasons Guardian Glass invests in industry events like GlassBuild.
GlassBuild is the only time of the year when every manufacturer has their equipment on display in the same room. As a customer there is no other place in the United States where you can see the huge amount of equipment or machines up close and in person.
Architects like to ‘kick the tires’ – the more physical materials and systems to experience and explore, the better. A trade show floor like GlassBuild is a prime event for this type of hands-on experience. It is important for the glass industry to create an atmosphere of interest and the opportunity to learn.
New demands for heightened energy performance will only grow stronger in the coming years. How can the fenestration industry ensure that windows and glass continue to play a vital role, delivering occupancy comfort while meeting the toughest energy demands?
Ask yourself: Are you exhibiting at the right shows? If you’re in the glass, window or door business, shouldn’t you be at GlassBuild?